The Best Team to Design your Custom IoT Chip

Sondrel is sought out by its clients because we are known to deliver cost-competitive, secure, power efficient chips for Industrial IoT, smart city and consumer technology products.

We've been working with some of the best IP vendors, foundries and EDA suppliers to create an architectural platform that has the best of what every IoT device should have: it's secure, low power and energy efficient, cost effective and reliably quick to create. Plus, it inter-operates with a secure cloud infrastructure giving you security from device bring up through software and into the cloud, protecting your data.

Sondrel has deep expertise in creating chips with AI components and is your ideal design partner if you want your internet connected device to be smart, make decisions before sending data to the cloud and is super-efficient in the way it runs. From simple end node sensors, like the tyre pressure sensors we developed for an automotive manufacturer, to the intelligent edge node devices, like the facial recognition high definition surveillance system we created with advanced AI, we can help you create a edge node devices on ultra efficient technology processes.

Our experience spans the whole spectrum and our design teams are ready with reference designs you can base your device architecture on so we can take you from idea to costed project plan quickly for a fast and efficient design process with a low Bill of Materials cost and a rapid time to market.

Click here to view the SVD200 IoT Product Datasheet

Talk to us about our IoT Chip Designs
Reduce your time to market by starting from one of our secure design platforms.
For certainty and speed to market we can customise one of our IoT reference designs so your project starts off 80% silicon proven, and 20% customised to your product needs.
Talk to us about our IoT Chip Designs
Reduce your time to market by starting from one of our secure design platforms.
For certainty and speed to market we can customise one of our IoT reference designs so your project starts off 80% silicon proven, and 20% customised to your product needs.

Keeping Your Costs Down

As with any technology solution, a market-leading IoT design requires a deep understanding of the semiconductor supply chain. The knowledge and choice of suitable IP, foundry, package type, technology, and engineering resource will substantially affect the build cost, and crucially, your packaged end unit cost. We have the knowledge, supply chain relationships and systems to help you make the right choices. We offer design services or concept to fully package silicon services. Whatever is the right solution is for your business, we can help you identify it and then take it to fruition.

When you partner with Sondrel you can be 100% confident that we will support and guide you through the silicon design and production  process towards a successful outcome.

AI Moves to 'The Edge'

'In 2018, we'll see a move towards distributed AI 'at the edge' with AI compute performed on the device itself.'

Source: Arm 2018
An IoT Chip Built Using an ARM SDK-200 Subsystem

Cost Reduction

ASICs can be a cost effective solution for IoT devices: the reduction of a long components list down to one ASIC will save money and reduce supply chain complexity. Sondrel has a 'right first time' approach to ASIC design to avoid re-spins. This means that we take a full audit of client requirements and future proof designs with best of breed components. We also provide pro-active solutions to device security.

Sondrel has a range of IoT reference designs as a starting point and favours a subsystem re-use approach which means that up to 80% of your design could be silicon proven before you start, based on previous successfully deployed systems and reference designs.

Reduction of Form Factor

For many IoT applications, size of device is a key driver in choosing the ASIC path. For performance and business reasons, small is beautiful and that can translate into popular process nodes that offer the best balance of cost and performance. Area also matters when creating a small form factor device and our silicon proven designs will show you what is achievable in just a few millimetres squared of silicon. For some of our clients, the solution is all about performance and that means 7nm processes. It's not for everyone, but whether it's 40nm or lower, we can help you find the best, low leakage, power efficient process.


Security is a primary design concern for IoT devices. To be viable and enduring, any connected device must have robust on chip provision for security. In order to rely upon the data collected from sensors we need to ensure that data is protected, encrypted and accessible only to those authorised. Secure IoT Devices need on-chip security capability that follows through so that the device offers vital data protection from chip to cloud and from device bring-up to its destruction.

The IoT security subsytem Sondrel deploys is designed to offer the maximum protection for IP and guard against threats to design copyright from reverse engineering. It ensures that the chip can receive over the air updates and defends against hack threats. Sondrel ensures that security is designed in at both the hardware and software levels, with any data that will be transported over the cloud encrypted and subject to security procedures.


Some businesses test the market with an off-the-shelf chip from a main industry supplier then turn to ASIC design when they've determined exactly how they will achieve the product differentiation that will secure their future. At this point, Sondrel can determine how to turn those requirements into technical features that give the end product outstanding desirability and longevity in the market.

Control of your Supply Chain

Your bill of materials (BoM) may run to hundreds of parts from tens of suppliers. With an ASIC this could be 1 part number, 1 item. With Sondrel, you could have the entire process orchestrated by us - your single point of contact and reference from architecture to chip. Our ecosystem of IP, EDA Vendors foundry partners and packaging partners help us design an end to end solution that you can control through one interface - with your Sondrel account manager.

​Low Power

Low Power design in IoT devices is an essential component for several reasons. Firstly, it ensures that the security components are supported to protect the device at all times. Secondly, it can help in practical ways by reducing time in the field between battery swap outs and between service intervals. Thirdly, it gives your product a power efficiency promise that addresses the global need to manage energy resources conscientiously. Low power design is something Sondrel is proud to claim as a specialism. Our designers consider every fine detail when laying out a chip for absolute efficiency and superior performance even at the most advanced process nodes where physical space on the chip is highly constrained.


‘Many IoT products are designed to provide the data needed to manage resources economically,replacing scheduled service routines with diagnostic based repairs, for example, or firing up systems when needed instead of being 'always on'. It makes sense that devices used to reduce resource requirements should, themselves, be highly power efficient. That way, new devices solve problems and continually set new standards'

Graham Curren, Sondrel CEO


Sondrel’s experience in implementing security through the design process of an ASIC is only one part of a very important security chain that must then extend through the lifecycle of your product. 

Tools and techniques can be deployed in the design phase that ensure the simple management of critical intellectual property, and secure key management to establish core Root of Trust. 

For lifecycle-based security we would turn to one of our supply chain partners, Secure Thingz, whose Secure Deploy architecture has been designed to enhance and simplify security implementations across the lifecycle of product creation, manufacture, and management.

Industry 4.0

Industry 4.0 is the term used to describe the current revolution in automation and data management within manufacturing technologies. In an industrial setting, IoT edge nodes will be used to drive this automation and improved processing capability. These edge nodes will become increasingly complex, requring a larger digital element. They will take the form of ‘hubs’, that will process more information locally without having to rely on a cloud connection. This will help to avoid network security liabilities and will enable you to turn collected data into actionable intelligence quickly. It will also bring down data management and processing costs. This trend is connected to the continued development and adoption of AI technology. AI technology, for example, can support real-time data analytics within a factory setting, enabling quicker response times to changing conditions, thus increasing efficiency and decreasing costs.